Thailand affirms `Asia`s medical tourism, spa and wellness hub` Title with Proud Asia 2007

Released on = February 26, 2007, 9:34 pm

Press Release Author = Penner-Madison & Company Limited

Industry = Healthcare

Press Release Summary = Proud Asia 2007, the First International Trade Exhibition &
Conference on Medical Tourism, Spa & Wellness Industries which will be held on 27-30
September 2007 at Hall 9, Impact Convention Center, Muangthong Thani, Bangkok,
Thailand.


Press Release Body = Bangkok - Intending to prove its clear advantages as a medical
tourism hub and a leading center for spa and wellness industries in Asia Pacific
region by presenting the latest innovations and trendiest technology in the sectors
involved, Thailand prepares itself to play host to a large international gathering
of exhibitors, buyers and experts in Proud Asia 2007, the First International Trade
Exhibition & Conference on Medical Tourism, Spa & Wellness Industries which will be
held on 27-30 September 2007 at Hall 9, Impact Convention Center, Muangthong Thani,
Bangkok, Thailand.

With Production Management & Services Co., Ltd. and Impact Exhibition Management
Co., Ltd. co-organizing this big event, Proud Asia 2007 takes on the challenging
role to cater to the needs of medical, spa and wellness industries in the whole
region with the participation of some 300 exhibitors and 15,000 visitors from
Singapore, Taiwan, China, and Hong Kong, as well as participants from the
Philippines, Indonesia, Korea, Australia, Japan, USA and Canada.

\"Thailand has distinct advantages in several key industries, among which are medical
tourism, spa and wellness industries. We are proud to be the first to launch an
exhibition catering to these major industries in the international market,\" said Ms.
Natprapa Yokputtaraksa, Managing Director of Production Management & Services Co.,
Ltd.

The event will feature innovative technologies that promote quality medical, and spa
services as well as those related to beauty and wellness. Aside from these, Proud
Asia 2007 includes highly informative workshops, seminars and product
demonstrations.

"Beauty business will continuously grow as both men and women care about their
looks," President of Thai Society of Cosmetic Dermatology and Surgery, Dr. Thada
Piamphongsan, said, adding that Thailand has more advantages than other countries in
Asia when it comes to offering the best quality medical and beauty services but at
cheaper rates.

According to the Tourism Authority of Thailand (TAT), at least five million tourists
come to the country annually for medical treatment. Various plastic surgery clinics
could attest that the number of both Thais and foreigners undergoing dental and
plastic surgeries, lasik, and other physical enhancement procedures is increasing.
Aside from these, Thailand has earned its reputation as an excellent location for
spa services.

Mr. Apichai Jearadisak, President of Thai Spa Association re-affirmed the growing
trend of spa service in Thailand, highlighting the growth in Thai spa business and
citing in particular the emergence of a number of new spa operators especially those
so-called "day spa".

"The growth of spa business is a good sign that tells us that we can respond to
customers' needs," Mr. Apichai added pointing to Proud Asia 2007as an excellent
venue where the international community can actually see the advancements that
Thailand has taken the field of medical tourism.

Proud Asia 2007 offers the maximum exposure to exhibitors and the highest advantage
to buyers and visitors in terms of rates and the opportunity to witness cutting-edge
technologies and innovative products and services from the world's leading experts
in the fields of medical tourism, spa and wellness. Impact Convention Hall will
provide the ideal venue to accommodate all participants who are expecting proof of
Thailand's ability to host such a big international event.

Extending its all-out support in holding Proud Asia 2007 in an effort to make the
country, as the region's MICE hub is Thailand Convention and Exhibition Bureau or
(TCEB), through its director for exhibition, Mr. Vithaya Sintharapantorn.

\"Proud Asia 2007 is definitely not just the usual exhibition event on beauty and
health care products and services we see here and in other countries. What makes
this event extraordinary is the fact that we are going to have a grand showcase of
the latest innovations of products and services in the field of medical tourism, spa
and wellness. Everybody will be here-the expert in medical tourism, the best spa and
wellness providers, and the most highly interested buyers.

"The event promises to be a big one for both suppliers and buyers and the most
important thing is that it will be held right here in Bangkok. This means that the
Kingdom will again have the chance to prove to the international community that
Thailand has sufficient MICE infrastructure to be the best venue for this kind of
trade exhibition and conference. Proud Asia 2007 is a huge event that will help the
country achieve its goal of becoming a regional hub for exhibitions and conventions
business and Mice market,\" said Mr. Vithaya.

Proud Asia 2007 is also supported by key bodies and associations from both
government and private sectors, including the Ministry of Tourism and Sports,
Thailand Convention and Exhibition Bureau (TCEB), Thai Spa Association, Thai Society
of Cosmetic Dermatology & Surgery, The Association of Thai Travel Agents (ATTA) and
Spa Wellness Association Singapore.

In addition, asiaSpa will be the exclusive publication for Proud Asia 2007 while
Beauty Cosmedica and Nation Beauty Magazine have been chosen as supporting
publications.

Interested exhibitors please contact Production Management & Services Co., Ltd. at
Tel. +662-455-9344, Fax. +662-455-9345 or e-mail us at info@pmsco.org or visit
www.proudasiathailand.com for more information about the exhibition and conference.


Media Contact:
Natprapa Yokputtaraksa
Production Management & Services Co., Ltd.
Tel: +662 455 9344
Fax: +662 455 9345
Email: natprapa@pmsco.org


Pornpavee Kullama
Penner-Madison & Company Limited
Tel: +662 716-5246 ext. 103
Fax: +662 716-5250
Email: pornpavee_k@penner-madison.com

###

Web Site = http://www.proudasiathailand.com

Contact Details = Media Contact:
Natprapa Yokputtaraksa
Production Management & Services Co., Ltd.
Tel: +662 455 9344
Fax: +662 455 9345
Email: natprapa@pmsco.org


Pornpavee Kullama
Penner-Madison & Company Limited
Tel: +662 716-5246 ext. 103
Fax: +662 716-5250
Email: pornpavee_k@penner-madison.com

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